Brand Philosophy

The core is the central and most important point of our training, it is the source of energy that motivates and moves our entire body. For this reason, reaching the core is our goal, it is the image and physical condition that you will achieve as part of our movement. Whether you are a beginner or an expert, the core is within your reach ... You just have to move, the right way.


We are a training center with a functional discipline that adapts to the needs of its clients, regardless of their fitness level or physical condition.

We combine all the benefits of a training center with the ease of a personalized training based on functional movements specially designed to motivate and give energy.


We are an option for men and women, whether they are busy people who want to look good, lose weight or fitness lovers who are in search of a new type of training that further challenges their physical performance. We seek to transform the need to exercise into an entertaining and invigorating activity that uses body movement as a source of energy.

Brand Philosophy

As the tune of an ukulele in the middle of the evening, our goal is to satisfy all your senses, we are a balanced symphony of textures, flavors and colors focused on offering an experience that you would live in the most elegant city without losing that essence that makes us unique.

Like the most cosmopolitan cities, visiting us is traveling to the place where the Caribbean is combined with the modern. We are a diverse, sophisticated and creative experience based on the sensations generated by the most exquisite flavors.

We are the first Poké Restaurant in Maracaibo; a whole experience with mobile bar service, online ordering, delivery and restaurant.


We focus on all those people who are looking for a new and interesting gastronomic option that works at any time and place.

Artboard 25.png

Brand Concept

Artboard 26.png

Primary Typography

Secondary Typography

Artboard 28.png

Art Director & Graphic Designer Adriana Gutiérrez

Strategist & Copywriter Carlos Rincón