Brand Philosophy

The core is the central and most important point of our training, it is the source of energy that motivates and moves our entire body. For this reason, reaching the core is our goal, it is the image and physical condition that you will achieve as part of our movement. Whether you are a beginner or an expert, the core is within your reach ... You just have to move, the right way.


We are a training center with a functional discipline that adapts to the needs of its clients, regardless of their fitness level or physical condition.

We combine all the benefits of a training center with the ease of a personalized training based on functional movements specially designed to motivate and give energy.


We are an option for men and women, whether they are busy people who want to look good, lose weight or fitness lovers who are in search of a new type of training that further challenges their physical performance. We seek to transform the need to exercise into an entertaining and invigorating activity that uses body movement as a source of energy.

Brand Philosophy

We are the place where legends are born.

As well as Takupi, we seek that adults and children can embark on their own adventures, use their values to become determined, challenging individuals and always have a solution to all problems. Young and old, children, teenagers and parents can participate in the experience of the Takupi Group

and be part of a community that values excellence, teamwork and helping others, all in order to grow as humans and transform our environment in a positive environment. 

We are the support that every generation can use and an institution that values individuality.

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Brand Concept

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Primary Typography

Secondary Typography

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Art Director & Graphic Designer Adriana Gutiérrez

Strategist & Copywriter Carlos Rincón